Engagement metrics
Track how users interact with your site with key signals like sessions, engagement, and time to engage.
User sessions (US)
Click through rate (CTR)
Bounce rate (BR)
Session duration (SDR)
U-turns (UT)
Engaged sessions (ES)
Returning users rate (RUR)
Multi-page session rate (MPSR)
Scroll depth (SD)
Early exit rate (EER)
Rage clicks (RC)
Error clicks (EC)
Dead clicks (DC)
Clicks per pageview (CPV)
Engaged pageviews (EPV)
Scroll rate (SR)
Time to engage (TTE)
Zoom in rate (ZIR)
Zoom out rate (ZOR)
Browser search rate (BSR)
Cash to checkout (CTC)
Time to checkout (TTC)
Pageviews to checkout (PTC)
Abandoned carts rate (ACR)
Abandoned cart value (ACV)
Ad click rate (ADR)
Ad clicks per pageview (ADP)
Total ad clicks (TAC)
Average order value (AOV)
Checkpoint reach rate