What is INP by exit page
INP by exit page shows how responsive your website feels on the pages where users decide to leave. These are the last pages in a session — and while exits are sometimes expected, sluggish responsiveness at this stage could point to missed opportunities for deeper engagement.
The list shows only exit pages that received traffic and exits during the selected period.
Since Interaction to Next Paint (INP) measures how quickly a page responds to user interactions, a poor INP on exit pages may indicate friction. Think delays when clicking buttons, opening menus, or completing forms — all of which can silently push users away.
Healthy INP by exit page sample
Should you worry
In a healthy INP by exit page view, exits usually happen on pages with good responsiveness — typically in the green zone. This often signals that users completed what they came for, like submitting a form, checking out, or reading content without frustration.
If your exit pages have low INP, it likely means responsiveness wasn’t the reason for leaving. That’s a positive sign.
Unhealthy INP by exit page sample
In the example below, key pages like signup or contact show both high exit rates and poor INP. This combination is a red flag — these are often action-focused pages, and any delay in interaction can cause users to bounce before completing their intent.
Common patterns include:
Users clicking a button (e.g., “Sign up” or “Add to cart”) and waiting too long for a response.
Laggy modals or forms on confirmation or contact pages.
Delayed interaction on mobile devices due to heavy scripts or poor optimization.
When high-exit pages also suffer from poor INP, there’s a strong chance that sluggish responsiveness is causing user frustration — and silently hurting conversions.
Resolving unhealthy INP by exit page
Go-to action plan to resolve an unhealthy INP by exit page:
Ask Uxi to analyze your INP by exit page values and suggest improvements.
Use Filters to isolate exit pages with high pageviews and poor INP, then check breakdowns (like device type or user interactions) to pinpoint the cause.
Simulate INP of the suspected lens to see if fixing it will resolve the INP by exit page. If yes, this is where the resolution focus should be.
Use an automated INP optimization tool like INProve to improve your INP by exit page values.
Once you’ve improved INP, set an alert to be the first to know if it starts worsening again.
Try it yourself
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