What is LCP by bounce type
LCP by bounce type shows how different kinds of bounces - soft and hard - correlate to the Largest Contentful Paint (LCP).
This lens helps you understand how page loading performance influences whether users engage with your landing page before leaving (soft bounce) or leave immediately without interacting (hard bounce).
Only bounce types that were active and measurable during the selected period are listed.
LCP is the most popular vital from the Core Web Vitals and represents the loading time of the largest element on the page.
Healthy LCP by bounce type sample
Should you worry
In a healthy scenario, neither soft nor hard bounces are caused by slow LCP. You may see both bounce types listed, but they won’t trigger yellow or red warnings. This means users are able to engage or leave without being blocked by slow loading.
A healthy setup typically includes:
Fast loading pages enabling quick engagement.
Responsive content that encourages interaction.
Minimal delays in rendering the largest visible content.
If LCP values remain green across soft and hard bounce types, your performance is likely supporting good user experiences.
Unhealthy LCP by bounce type sample
When LCP is poor for a bounce type, slow loading is likely contributing to user drop-off. The two bounce types show different behaviors:
Soft bounce: Users interacted or engaged with the landing page but left the site afterward. High LCP here suggests slow loading may be hurting deeper engagement or follow-up visits.
Hard bounce: Users left the site without any interaction. High LCP here is a stronger signal that slow load times are preventing users from even engaging with the page.
Common causes include heavy images or scripts delaying the largest content, slow server response, or blocking resources.
If you see yellow or red LCP values consistently linked to either bounce type, it’s a clear indicator that improving page load speed can reduce user drop-off.
Resolving unhealthy LCP by bounce type
Go-to action plan to resolve an unhealthy LCP by bounce type:
Ask Uxi to analyze your LCP by bounce type values and suggest improvements.
Use Filters to isolate pages where high LCP corresponds to soft or hard bounces.
Simulate LCP of the suspected lens to see if fixing it will resolve the slow LCP by bounce type. If yes, this is where the resolution focus should be.
Use an automated LCP optimization tool like Navigation AI to improve your LCP by bounce type values.
Once you’ve improved LCP, set an alert to be the first to know if it starts worsening again.
Try it yourself
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