What are user sessions?
A user session is a sequence of interactions a visitor has with a website or web application within a specific timeframe. It tracks user activity from the moment they enter a site until they leave, providing valuable insights into engagement, behavior, and performance.
Sessions are a fundamental concept in web analytics, helping businesses understand how users navigate their sites, how long they stay, and what actions they take before exiting. These insights are crucial for optimizing user experience and improving key performance metrics such as conversion rates and retention.
Importance of user session data
Analyzing user session data enables businesses to:
Identify navigation issues and optimize user flows.
Detect performance bottlenecks and enhance site speed.
Improve conversion rates by understanding drop-off points.
Personalize user experiences based on behavior patterns.
How we measure user sessions?
User sessions are typically measured based on predefined rules and thresholds.
Session start: A session begins when a user lands on a webpage and triggers a request to the analytics tracking system.
Session duration and expiry condition : The session continues as long as the user interacts with the site. If there is a period of inactivity (30 minutes), the session automatically ends.
How we track user sessions?
User sessions at Uxify are tracked using JavaScript-based analytics scripts. These scripts monitor user interactions, track events, and record session data in real-time. By leveraging this tracking method, Uxify provides accurate insights into user behavior, session duration, and navigation patterns, helping businesses optimize their digital experience. Additionally, these insights are used to train and improve the accuracy of our Navigation AI, ensuring more precise predictions for seamless user journeys.